Wholesale Catalogue Trade Account (WCTA):

• Flexibility in Product Selection: Resellers under the WCTA enjoy a high degree of flexibility. They can choose from a diverse range of lighting products featured in Premiere Luminaire's catalogue or website.
• No Upfront Display or Purchase Requirement: One of the key advantages of WCTA is that resellers are not obligated to display or purchase any products in advance. This eliminates the need for maintaining physical inventory, reducing upfront costs and streamlining operations.
• Virtual Storefront Model:Operating on a virtual storefront model, resellers can focus on marketing and sales efforts without the burden of managing a physical inventory or showroom space.
• Cost-Effective Approach: WCTA is a cost-effective solution for businesses looking to minimize initial investments. Resellers can effectively promote and sell products without the need for significant upfront expenditures.
• Order Fulfillment and Logistics: Resellers can leverage Premiere Luminaire's order fulfillment and logistics infrastructure, simplifying the process of delivering products to customers without the complexities of managing physical inventory.
• Marketing and Sales Focus: The WCTA model allows resellers to concentrate on marketing and sales efforts, rather than managing inventory. This can be advantageous for businesses looking to invest more time and resources in reaching and attracting customers.

In essence, the Wholesale Catalogue Trade Account (WCTA) program offers a flexible and costeffective solution for trade members who want the freedom to select and Resell lighting products without the obligation of physical product displays or upfront inventory commitments. It's a model designed to simplify the reselling process.

For additional inquiries,please feel free to reach out to us via email or by calling us. We look forward to assisting you!